New omnichannel format blends TV characters, storytelling and digital reach to boost engagement and affinity
Sony Pictures Networks India takes the hit singing show abroad, featuring Madhubanti Bagchi and star-studded performances
Bookings from 12 February to 10 March 2026 unlock USA trips and pitch moments
Cricket themed campaign runs 7 Feb to 8 Mar with tickets, jerseys and balls up for grabs.
Quackquack survey reveals love's generational split on 14 Feb 2026.