MUMBAI: The global advertising industry is set for a bumpier ride than expected thanks to Donald Trump’s recent trade pronouncements and the retaliatory measures by the...
MUMBAI: Lights, camera, transformation! The entertainment industry is in the midst of a plot twist as digital platforms rewrite the rules of audience engagement. At FICCI...
MUMBAI: Once upon a brand… In a world flooded with content, the magic of storytelling remains the ultimate spell to captivate audiences and cash in on...
MUMBAI: Sony Music Entertainment India and Tiger Baby have unveiled Tiger Baby Records, a fresh joint venture designed to champion emerging talent and weave musical narratives....
MUMBAI: Refex Group, a diversified business heavyweight, has struck a deal to sponsor Chennai Super Kings (CSK), one of cricket’s most celebrated franchises. Refex’s first CSK...