MUMBAI:LinkShare Corporation, which claims to be a worldwide leader in pay-for-performance affiliate marketing programmes, claims to have strengthened its market position by introducing LinkShare MediaTracker Technology....
The world is a communications village. And television is one of the media for facilitating that communication. Today it is no surprise to see the same...
MUMBAI:Its Leo Burnett’s tool to fight recession. Leo Activation, the two-month-old division of the ad agency, has launched a slew of promotions, loyalty programmes, events, ground...
MUMBAI: Toyota has inked a deal with ESPN Star Sports for sponsoring the Asian X Games Qualifier and the ESPN Junior X Games in 2003 and...
Last year was a tough one for most networks. One of the honourable exceptions of course was Star India and it enters 2002 the clear leader...