NEW YORK: A new national/regional radio ratings software launched in the US allows advertising agencies to mix and match any markets and counties while making radio...
MUMBAI: FMCG major Colgate Palmolive has launched its oral-care toothpaste Colgate Herbal White with a core brand promise of offering “pearly white teeth naturally”. The launch...
MUMBAI: Merchandising certainly is an exciting proposition – so what if you don’t make it? You can sell it! In association with Sony Music, Channel [V]...
LONDON: WPP Group, the world’s third largest advertising company echoed the sentiments expressed by Aegis Group, Zenith Optimedia and outdoor major JC Decaux. The company’s chief...
MUMBAI: Communications and media operations agency ICOMO Advertising Pvt. Ltd and IMS Learning Resources have come together to produce three public interest films – Noise Pollution,...