NEW DELHI: This is another innovation done by an FMCG in oder to understand the future customers’ needs and preferences. Electrolux Kelvinator Limited (EKL), a subsidiary...
Pitch – a process, during which an agency approaches a client with the intention of acquiring his business, usually marked by ‘environmentally friendly activities‘ like recycling...
NEW DELHI: With the purchasing power of the average Indian on the rise, luxury good sellers are making a beeline for the country. The latest one...
MUMBAI: Bharti Cellular Limited, India’s leading cellular service provider, today announced major expansion plans for AirTel in Uttar Pradesh (west) and Uttaranchal with a planned additional...
MUMBAI: It is a concept that has not exactly thrilled (to put it mildly) media planners in the country but Spatial Access Solutions (SAS), India’s first...