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MUMBAI: Broadcasters are increasingly using SMSes as a medium of interaction with their audiences and generation of revenues. They are partnering with telecom operators for this...
MUMBAI: Visa International has roped in Richard Gere to star in its new commercial that have been shot in Jodhpur in Rajasthan. The commercial will be...
MUMBAI: MediaMark Research (MRI) has come out with its 2005 survey of American consumers. According to this Bloomberg Television is the cable news source of company...
MUMBAI: As a part of its Diamond Jubilee Celebrations, the Advertising Agencies Association of India (AAAI) has announced the The AAAI-AdFest Young Lotus Workshop Contest 2006...
MUMBAI: Andy Flower of UK’s Bruce Dunlop & Associates spoke about the various elements that play important roles in creating campaigns that won’t shade away in...
