Newsletters Email Story Print Comment Indiantelevision.com’s Media, Advertising, Marketing Watch Viral marketing, ground activities take center stage for Sony’s ‘Deal Ya No Deal’...
MUMBAI: Two of the American entertainment industry’s creative marketing firms – Trailer Park and Creative Domain will merge. The new entity will provide diverse...
BANGALORE: Air Deccan and Café Coffee Day (CCD) are initiating a cross-promotion exercise. CCD will find ad space on Air Deccan’s aircraft (23 in number, flying...
MUMBAI: After a detailed two-month scrutiny, Radio City has finally appointed Everest Brand Solutions as its creative agency. Six heavyweight agencies made a formal pitch for...
MUMBAI: Max’s monsoon offering ‘5 baje 5 Superstar’ is now wooing the media professionals. Five human mannequins dressed like the 5 superstars replicating the famous acts...