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MUMBAI: Zee TV will promote Hum Paanch on MTV and a few news channels. The channel is initiating this ‘cross-border’ promotion to lure younger audiences. Zee...
MUMBAI: If last year it was the boy and dog pair of Hutch that brought glory to Oglivy & Mather (O&M) at the industry’s advertising effectiveness...
MUMBAI: A recent study done by the Confederation of Indian Industry (CII) and KSA Technopak on Indian textiles throws light on South Asia’s tremendous potential to...
MUMBAI: “Umeed pe to duniya kaayam hai.” (The world survives on hope.) The theme of this oft repeated optimistic phrase is just what Star Plus and...
As long as the flow of information shifts from the old model of “from one to many” to “from many to one,” the current TV and...
