By VINAY KANCHAN The agency churn phenomenon: – One of the big problems facing the industry today is that more people seem to be exiting it...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: Keeping World Cup fervour in mind, Pantaloon has launched Passion Wear, a specially designed range of World Cup apparel and accessories. Pantaloon Retail India is...
NEW DELHI: Eternit Everest, a cement roofing sheet manufacturer, has shifted its advertising account from SSC&B to EuroRSCG India. The move was confirmed by Euro RSCG...
MUMBAI: GroupM the media investment management arm of the WPP Group launched its comprehensive study on celebrity endorsement called CelebZ which allows marketers to identify celebrities...