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MUMBAI: Nielsen and McKinsey have announced a global joint venture, NM Incite, to help leading companies harness the power of social media intelligence to drive superior...
MUMBAI: Zen Mobile has roped in Amitabh Bachchan as its brand ambassador. The company says that its brand stands for style, innovation, and performance, the qualities...
MUMBAI: Mudra Connext, a unit of Mudra Max (integrated communications planning & implementation) has bagged the media mandate for Apollo Hospitals. It will be handled out...
MUMBAI: Ten years ago, Star Plus went all-Hindi to give rise to a new wave of ground-breaking shows that redefined the programming strategy for Hindi general...
MUMBAI: The first five matches of the recently concluded Micromax Cup tri-series cricket ODI managed only an average TVR of 1.18 according to Tam data c&s4+....
