MUMBAI: Global ad spending in measured media is expected to exceed $500 billion for the first time ever next year following an economic recovery that also...
MUMBAI: India‘s leading telecom VAS provider OnMobile Global Limited and Madison World are floating a joint venture mobile marketing company where both will have equal stake....
MUMBAI: Mobile handset company Micromax has roped in Lintas Media Group (LMG) to handle digital media planning and buying of the company. The creative part of...
MUMBAI: OgilvyOne Worldwide has launched a new offering, Social Selling, in the US to help companies drive topline growth through the use of social media. It...
MUMBAI: The International Cricket Council (ICC) has engaged Copyright Integrity International (CII) to work closely with its existing in-house legal team on the management of a...