MUMBAI: Publicis Groupe has decided to acquire a majority stake in Mumbai-based healthcare advertising agency, Watermelon Healthcare Communications. On completion of the transaction, Watermelon will become...
MUMBAI: A month before he could complete five years of his service at Euro RSCG India, former executive creative director Nilesh Vaidya has quit the organization...
MUMBAI: Total ad expenditure increased 6.5 per cent in 2010 and finished at $131.1 billion, according to data released by Kantar Media which provides strategic advertising...
MUMBAI: Colgate-Palmolive India, the market leader in oral care, today launched a new “Ask the Dentist” campaign for its flagship brand, Colgate Dental Cream. Developed by...
MUMBAI: Food and beverage company, PepsiCo India, has appointed actor Sharman Joshi as brand ambassador for its natural lemon flavoured drink, 7Up. The brand has also...