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MUMBAI: The cricket World Cup is eating into the share of the other popular genres including the Hindi general entertainment channels, reinforcing the mass reach that...
MUMBAI: Star Movies will double its marketing spend this year as it shifts to a digital and on-air focus while retaining selective off air activities. In...
MUMBAI: PromaxBDA, the global association for marketing, promotion and design professionals working in the entertainment industry, has announced that former US VP Al Gore who is...
MUMBAI: With the World Cup in full swing, Base Batteries has charged up the tempo by announcing a sponsorship agreement with Cricket Canada. During the World...
MUMBAI: Alchemist, the talent solutions company led by former Percept Talent Management CEO Manish Porwal, launched its Delhi (NCR) office last week with communications expert Nandini...
