MUMBAI: LG Electronics India (LGEIL) will spend Rs 2 billion on television out of its total marketing budget of Rs 8 billion. General entertainment channels (GECs)...
MUMBAI: Rediffusion Y&R has roped in Manish Ajgaonkar as creative head in Mumbai. Ajgaonkar moves in from Contract Advertising. Ajgaonkar comes with over 14 years of experience....
MUMBAI: As part of its digital campaign for the recently concluded ICCCricket World Cup, Mentos rolled out two campaigns created by OgilvyOne India. The campaign got...
MUMBAI: After a promising debut, the fourth season of the Indian Premier League (IPL) has seen a 21.8 per cent skid in its ratings over the...
MUMBAI: Lowe Lintas India has roped in S. Subramanyeswar as its national planning director. Previously, Subramanyeswar was national planning director at Publicis Communications. In an advertising...