MUMBAI: The footwear brand, Liberty Shoes, has roped in Indian actor Hrithik Roshan as its brand ambassador. With this move, Liberty is aiming to connect with...
MUMBAI: Olive e-Business has bagged the digital account of healthcare brand Max Healthcare. The pitch that took place recently also involved agencies such as Web...
Geographic targeting of television advertising is a business that is still in a nascent stage in India. Once adopted by various players in the television advertising...
MUMBAI: Zee Entertainment Enterprises (Zeel) has brought back Sulekha Sharma as deputy vice president and national head, ad sales. Sharma will report to Zeel ad sales...
MUMBAI: Business process outsourcing company WNS has renewed its contract with the insight, information and consultancy group, Kantar. In the renewed contract, WNS will focus on...