BANGALORE: Sony India plans to spend Rs 1 billion towards marketing during the festive season of Durga Pooja and Diwali, as it aims to garner revenues...
MUMBAI: Former Law & Kenneth, Mumbai SVP and branch head, Neeraja Kale has joined PerceptH as COO. She will be reporting to PerceptH CEO Prabhakar Mundkur....
MUMBAI: Broadcast networks in the US continued to stumble despite humble gains in advertising spends on television as a whole. During the first half of 2011,...
MUMBAI: Sports will see a degrowth in advertising revenue while Hindi general entertainment channels (GECs) will lose their pricing power this fiscal, said Zee Entertainment Enterprises...
MUMBAI: India’s nutrition brand, Ultimate Nutrition, has signed Bollywood actor John Abraham as its brand ambassador. This is the first time ever that Abraham, is going...