MUMBAI: Bajaj Electricals’ is launching a new spot on 28 September that aims at shifting the focus from dry irons to steam irons. Bajaj Electricals’ creative...
MUMBAI: Percept/H, a JV of Percept and Hakuhodo Japan, has bagged the creative mandate of food and beverages company GoodLife Industries‘ Cherio brand. There was no...
MUMBAI: Oswal Woollen Mills‘ (OWM) knitwear brand, Monte Carlo, has shifted its creative account to McCann Erickson. A senior executive from McCann has confirmed the news....
MUMBAI: Multi Screen Media‘s (MSM) English movie channel Pix has shifted its media mandate from OMD to MediaVest and Zoom Advertising. Media Vest will handle television...
BANGALORE: Security company Kaspersky Lab has appointed Indian cricketer Sachin Tendulkar as its brand ambassador. Tendulkar will represent the Kaspersky brand in India and other regional...