MUMBAI: Radio Audience Measurement (RAM), launched by TAM Media Research in 2007 for the radio Industry, has expanded its footprint across nine additional Indian cities –...
MUMBAI: Bajaj Allianz, the life and general insurance company, has launched an 8-city ‘Drive Safely‘ campaign across India with Mercedes GP Petronas F1 driver Nico Rosberg...
MUMBAI: Kantar, the wholly-owned operating company of advertising firm WPP PLC, has acquired the remaining 51 per cent shares in Lanka Market Research Bureau Pvt Ltd.(LMRB),...
MUMBAI: The fourth edition of the Nokia Champions Twenty20 League is maintaining its average TVR of 1.46 on ESPN Star Sports (ESS) channels, same as that...
MUMBAI: Conceptualised by TBWA, handbag brand Lavie has launched its first ever TV commercial featuring the brand ambassador Kareena Kapoor. The TVC for Lavie is created...