MUMBAI: Starcom MediaVest Group (SMG) has rolled out a fused TV + Web Optimiser across its entire organisation in India. It will allow the media planners...
MUMBAI: Bang in the Middle has bagged the communication duties of Veen Waters, a Finnish brand of premium bottled water. The water brand is sold in...
MUMBAI: Scarecrow Communications has deepened its relationship with its first client. The agency will handle the creative duties for Religare Enterprises‘ corporate brand, dislodging incumbent agency...
MUMBAI: Cricket‘s ability to hold on to advertising rates in the midst of a slowdown comes to its first test in the India-Sri Lanka series after...
MUMBAI: Havas Digital’s mobile marketing agency, Mobext, has launched a proprietary global mobile messaging platform. The platform, named Simplified Automated Messaging (SAM), will allow companies to...