MUMBAI: Sony Entertainment Television (Set) is targeting advertising revenue of Rs 900 million from the sixth edition of its singing talent hunt reality show, Indian Idol,...
MUMBAI: In 2010 when global FMCG leader Procter & Gamble (P&G) sponsored the US team for the Winter Olympics that year, little did the company know...
NEW DELHI: Coinciding with Mother’s Day, Tata Salt, which uses ‘Desh ka namak’ as its slogan, has brought out a new television commercial that lays emphasis...
MUMBAI: Zodiak Kids, Zodiak Media‘s children‘s division, has set up an international research department and promoted François Vallerian to VP, marketing research, Zodiak Kids from his...
NEW DELHI: The Government has announced that 40 per cent of the annual budget for television media campaigns will be reserved for regional channels. In its...