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MUMBAI: Come the end of the next advertising billing cycle, an age old practice is likely to come to an end in the Indian broadcasting industry,...
MUMBAI: The International Association of Advertisers (India Chapter) has announced its series of webinars with the theme ‘World Goes Digital‘. Through this initiative the body hopes...
MUMBAIi: Media research and consulting firm Ormax Media has announced the launch of Opening Week Average (OWA), a scientific launch viewership forecasting model for Hindi general...
MUMBAI: India continues to be a driving force for France-based global media conglomerate the Publicis Groupe in 2013. The group‘s business in the country grew at...
BENGALURU: Karishma Lintas has conceptualised the first ever TV commercial for ‘Gone Mad Choco Sticks‘ from Garuda Foods with a new approach to fun foods. Created...
