BANGALORE: Project Worldwide is putting numbers at the heart of creativity with the launch of Math of Marketing, a new strategic intellectual property designed to sharpen...
Mumbai: Zee Entertainment Enterprises has elevated Nikhil Tiku to vice president, commercial, signalling a push to tighten financial discipline and execution across its content operations. Tiku,...
MUMBAI: CVL Srinivas will retire as WPP India’s country manager on ’31 March, 2026, bringing down the curtain on a nine-year stretch that reshaped the group’s...
MUMBAI: In the influencer economy, scale matters, but integration matters more and that is exactly the bet being placed by Ykone. The global influencer marketing group...
MUMBAI: Joy Personal Care has rolled out a new digital campaign, Behenhood, using the Women’s Premier League as a high-voltage stage to champion female solidarity and...