MUMBAI: Coke Zero just pulled off the ultimate disappearing act. On 3 April, Coca-Cola India launched a campaign that literally showed nothing—and yet, everything. Titled ‘Coke...
MUMBAI: A fresh collective of leading women professionals has launched Oon, an integrated marketing communications firm that aims to simultaneously serve clients with top-tier expertise and...
MUMBAI: WPP has bagged InfoSum, the data collaboration cutting edge solutions provider. This acquisition, a proper “data-licious” deal, promises to supercharge WPP’s AI-driven marketing arsenal, giving...
MUMBAI: 82.5 Communications has appointed Rohitash Srivastava as its new chief strategy officer in a move that underscores the agency’s commitment to strengthening its strategic capabilities...
MUMBAI: India’s second-largest small finance bank just added some serious tech muscle. Equitas Small Finance Bank has appointed Balaji Nuthalapadi as executive director – technology and...