MUMBAI: iProspect Communicate 2, the global digital performance agency from the Dentsu Aegis Network (DAN), has won the additional mandate to optimise social media platforms (SMO)...
MUMBAI: India’s advertising investment is expected to reach an estimated Rs 48,977 crores in 2015, up 12.6 per cent from last year. This was revealed in...
MUMBAI: ZenithOptimedia has bagged the media duties for Junglee Games in a multi-agency pitch. The mandate covers all aspects of the brand’s media planning, advisory...
MUMBAI: Mindshare APAC, the global media agency network part of WPP, has appointed Prasanth Kumar or PK as he is popularly known, to the role of...
Regarded as someone with strong business acumen, great entrepreneurial instincts and affinity towards clients’ businesses, Dhunji Wadia was anointed as Rediffusion-Y&R president in December last year....