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MUMBAI: Brands often boast about the number of “likes”, “followers” and “tweets” they garner, but are these measures of brand advocacy too crude? Are people that...
MUMBAI: Kyazoonga has signed a multi-year ticketing deal with the Caribbean Premier League (CPL), the official T20 championship in the West Indies to provide its proprietary...
MUMBAI: India is witnessing the rise of social stars, the new age influencers who create and share interesting and valuable social content with the niche audiences...
MUMBAI: Home shopping venture Shop CJ Network announces the appointment of Dhruva Chandrie as its chief sales officer. This appointment is key to further enhance the...
MUMBAI: Rediffusion Y&R national creative director Chraneeta Mann and former Dentsu national creative director Nitin Suri have come together to form The Mob, a ‘mobile first’...
