MUMBAI: Online portal for personalized printing, Printvenue.com has appointed Bipin Narang as its chief executive officer for Southeast Asia. As part of his new role, he...
MUMBAI: Home community platform BedBathMore.com has repositioned itself with a new consumer offering. Along with the new site, the company has also got a new brand identity....
MUMBAI: foodpanda has rolled out a series of ads to turn the spotlight on mobile app ordering. The ad campaign has been conceptualised by creative agency, Percept...
MUMBAI: E-commerce industry is estimated to reach $16 billion by the end of 2015, out of which 29 per cent contribution is predicted from e-tailing, giving...
MUMBAI: Brands often boast about the number of “likes”, “followers” and “tweets” they garner, but are these measures of brand advocacy too crude? Are people that...