MUMBAI: ZenithOptimedia’s Performics has set up a full-fledged digital media technology Centre of Excellence, which is a first of its kind in India. The centre...
MUMBAI: WPP’s global digital agency Mirum, which is a part of J. Walter Thompson Company, has acquired a majority stake in Germany’s full-service digital marketing agency...
MUMBAI: GroupM’s Mindshare India has won several new accounts in the first four months of 2015, predominantly in the ecommerce and digital industries. The account...
MUMBAI: Havas Worldwide has launched a specialist practice within the network that is focused on delivering innovation and digital business transformation solutions for brands called Havas...
MUMBAI: Sir Martin Sorrell led WPP is on an acquisition spree. The company’s China-based field and shopper marketing unit Always Marketing Services has acquired Singapore based...

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