MUMBAI: WPP’s wholly-owned operating company Xaxis has agreed to acquire Action Exchange, Inc. (ActionX), a mobile advertising and e-commerce company in the United States. ActionX’s proprietary...
MUMBAI: Global media network Carat’s first forecast for worldwide advertising expenditure in 2016 shows that Indian advertising spend is poised to grow by 11.3 per cent...
NEW DELHI: Havas Media Group India has started 2015 on a positive note. The agency has won the digital media mandate of Caterpillar India after a multi-agency...
MUMBAI: Soon after adding Dixcy Textiles to its client kitty, Carat, the independent media communications specialist from the Dentsu Aegis Network, has added yet another client....
MUMBAI: psLive Rural, the rural marketing division from the Dentsu Aegis Network, has been conferred with three awards at the 6th edition of Flame Awards, organized...