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MUMBAI: From being a country that thrived on a single sport namely cricket, India has come a long way in the last couple of years. The...
MUMBAI: Advertising behemoth Dentsu Inc has established a new corporate venture capital (VC) fund called – Dentsu Ventures Global Fund I, with a total capital of...
MUMBAI: WPP has launched Gain Theory, a marketing foresight consultancy that will bring together data, analytics, technology solutions and consumer-insight capabilities. It combines WPP’s intellectual...
MUMBAI: Rentrak has inked a TV ratings and automotive segmentation agreement with Discovery Communications. Discovery will adopt Rentrak’s TV ratings and IHS Polk Automotive data, providing more...
MUMBAI: GroupM has inked a new R&D partnership with the Singapore Economic Development Board (EDB), the lead government agency for planning and executing strategies to enhance...
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