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Mumbai: Godrej Consumer Products CEO Sudhir Sitapati’s compelling address took center stage in AAAI’s Subhas Ghosal Memorial Lecture on Thursday. He shared many insights on building...
Mumbai: The Advertising Standards Council of India (ASCI) has issued its guidelines to prevent false pro-environment claims, also known as greenwashing, that has been seen across...
Mumbai: MiQ, the world’s largest independent programmatic media partner for brands and agencies, unveiled its global Advanced TV research report, which surveyed 7,000 consumers and 1,100...
Mumbai: The burgeoning connected TV (CTV) space has not just reshaped our content consumption but has also presented unprecedented opportunities for advertisers. With the rise of...
Mumbai: The world of television viewing has undergone a significant transformation. From the era of linear television, today we’re undoubtedly on connected screens, where most of...
