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MUMBAI: Last year the broadcast and advertising industries woke up to the rural television audience with Broadcast Audience Research Council India’s rural inclusive data. Now, as...
MUMBAI: It was a leap of faith of sorts when Bajaj Auto took to Leo Burnett’s idea of carving a bike out INS Vikrant’s metal scraps, and from...
MUMBAI: It was a leap of faith of sorts when Bajaj Auto took to Leo Burnett’s idea of carving a bike out INS Vikrant’s metal scraps, and from...
MUMBAI: GroupM has inked a media partnership across Asia Pacific with LINE Corporation of Japan. LINE is a free call and messaging app, which is...
MUMBAI: Vietnam’s satellite television operator VSTV/K+ has named J. Walter Thompson as its creative agency of record in Vietnam after a recently concluded multi-agency pitch. ...
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