AI-assisted campaign clocks over 53 million views across Instagram and YouTube
ASCI's draft guidelines create a three-tier risk framework that tells brands exactly when to label synthetic content, when to ban it outright and when to leave...
The former national lead for pricing and revenue strategy steps up to drive digital investments and partnerships
Board recommends Rs 0.25 per share dividend for shareholders
Ad body to mark milestone on May 19 with top brass and a push for innovation and collaboration