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MUMBAI: Reebok has announced a new global marketing and advertising campaign to cement its brand position — celebrating individuality and authenticity. The I am what I...
MUMBAI: It’s action time at the Rs. 9 billion Madison Media. To begin with, Punita Arumugam has been elevated to Madison Media Group CEO. The home...
MUMBAI: Viacom Inc. announced that, based on preliminary results, its exchange offer for the split-off of Blockbuster Inc. was oversubscribed. The final results to be announced...
Globalization is at a crossroads, and businesses are now entering into a major war. We must take some very aggressive action because at this very second,...
Insurance companies are heavily into advertising these days. A new name that comes to mind is that of Chola General Insurance and its new TVC that...
