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MUMBAI: In an attempt to garner new audiences, Star One has decided to get into retail branding. In alliance with Talwalkars gymnasiums nationwide, the channel has...
MUMBAI: Sahara has roped in Sandeep Singh as the head of marketing and ad sales for the networks’ television news channels and print publications. ...
MUMBAI: OgilvyOne Delhi has won the Bennetton CRM account in a multi-agency pitch. OgilvyOne Worldwide, New Delhi vice president Vaishali Sarkar said, “OgilvyOne Delhi...
MUMBAI: There was a time about a year or two ago, when the US advertisers’ biggest obstacle to increase ROI was consumers’ simultaneous consumption of media....
MUMBAI: For GroupM India it was a great way to end 2005. GroupM Bangalore investment director Prasanth Kumar has bagged the ‘best media planner/buyer in Asia’...
