MUMBAI: The ODI format is still alive, at least when it comes to bilateral series featuring India. However, it is also subject to the law of...
MUMBAI: DDB Worldwide has bagged the creative rights for Unilever‘s Flora/Becel brands including Flora pro.activ, in Western Europe and North America in a multi-agency pitch. A...
MUMBAI: Credit card major Visa, a Worldwide Olympic Games sponsor for more than two decades, has announced the global launch of its Olympic-themed marketing campaign for...
MUMBAI: Film actor R Madhavan is the brand ambassador for the Dubai-manufactured Spark mobile phones which are aimed at being ‘fashion phones wrapped in toughness’. Madhavan...
MUMBAI: Taking advantage of the economic slowdown, advertisers have worked out a new formula in what they term as a roadblock strategy. Television channels were the...