NEW JERSEY: Cadbury Schweppes has selected McCann-Erickson Worldwide Advertising as its global advertising agency for Dentyne chewing gum and certain other non-chocolate confectionery brands. The total...
MUMBAI: Year 2010 shall witness a slow advertising rebound, predicts Credit agency Standard & Poor‘s. Entitled “Economic Factors Point to a Long Trudge Out of the...
MUMBAI: With a view to seek new ideas to engage with teen audiences that integrates brand into content, Coca-Cola is co-sponsoring a new category in MIPTV‘s...
MUMBAI: Mudra Max has partnered with Concrea Communications to develop youth marketing platforms to connect better with this target group. Concrea Communications has developed a ‘Student...
MUMBAI: Candid Marketing has been roped in as the strategic brand activation agency for Nissan Motors for the India market. The account will be headed by...