Former YouTube executive will lead the genre label’s expansion into films by digital-native creators
TRA index falls 3.96 per cent in October, with 16 of 23 categories contracting and durables losing festive-season momentum
Omnicom Advertising India agency will handle integrated campaigns, digital communications and consumer engagement
Featuring Seema Pahwa and Mahathi Ramesh, the Diwali film challenges the ‘families only’ mindset
Big B leads starry regional cast in fantasy-filled ad film that expands traditional wedding blessings beyond the bride and groom to both uniting families.