MUMBAI: “Desirability at scale and marketing activity systems of ‘others say’ at scale will be the fundamental principles of our marketing strategy. I’m 100 per cent...
MUMBAI: In the sweltering heat of India’s bustling metropolises, where street vendors hawk their wares amid a cacophony of honking horns and animated chatter, PepsiCo has...
MUMBAI: It’s got a lever into the International Cricket Council (ICC) – the apex body of the cricketing world. FMCG behemoth Unilever has announced a two-year...
MUMBAI: Health insurance isn’t just a policy, it’s power. And this Women’s Day, Niva Bupa Health Insurance is giving women the nudge they need with its...
MUMBAI: Marking International Women’s Day, ITC has launched the HerStory campaign, celebrating the vital role of women across science, agriculture, manufacturing, and entrepreneurship. This initiative underscores...