KOLKATA: Kolkata-headquartered Century Ply, which had earmarked marketing spend of Rs 1.75 crore for its modular kitchen brand Nesta last year, has increased the spend to...
MUMBAI: Entertainment One (eOne) continues to bolster the US licensing programme of its popular teen/young adult lifestyle brand So So Happy with addition of a new...
BENGALURU: Indian consumer products in beauty and wellness space company Marico Limited (Marico) reported more than double (2.09 times) the PAT in Q1-2015 at Rs 185.28...
BENGALURU: Note: (1) Bajaj Corp’s Advertisement and Sales Promotion (ASP) expense comprises two parts – Advertisement (AdSp) and Sales Promotion (SPSp). The ASP figures have been...
MUMBAI: When HUL’s ‘Kan Khajura Tesan’ campaign came back home with a Gold Lion in the mobile category from Cannes this year, it took the whole...