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MUMBAI: Asian Paints Ezycolour Home Solutions unveiled a new campaign to create awareness about its newly launched Green Painting Service (GPS), an eco-friendly water based paints range...
MUMBAI: Microsoft announced the launch of the first Windows 10 pre-loaded phones. The phones are not branded Nokia, they come under the brand Lumia – and...
‘A celebrity endorsement can make or break a brand.’ Quoted from Countering Brandjacking in the Digital Age by Christopher Hofman and Simeon Keates, the statement strikes...
BENGALURU: Godrej Consumer Products Limited (GCPL) reported 20 percent year on year (YoY) growth in advertisement and publicity expenses (Ad) in Q2-2016 (quarter ended September 30,...
BENGALURU: Dabur India Limited (Dabur) spent 9.9 percent more year on year (YoY) towards advertising and publicity expenses (ASP) in the quarter ended September 30, 2015...
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