Conceptualised by 22feet, the campaign uses four humorous films to make gaming feel less intimidating
Xbox strategy chief Matthew Ball corrects reports of exclusive streaming rights as the game targets a 19 November launch
New division will oversee films, television, merchandise and live experiences as Kayleen Walters moves from Mojang to lead the unit
Tathvamasi Studios title launches on PC and PS5 with 20 per cent PS5 offer
Gaming handheld's Rs 29,500 community allocation sees strong demand ahead of wider retail launch
