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MUMBAI: If your campaign doesn’t make you squirm a little, you’re probably doing it wrong. That was the bold takeaway from Paris-based creative powerhouse Marcel CCO...
MUMBAI: What do love, Lays and logistics have in common? Flipkart, apparently. At its Goa Fest 2025 masterclass, the e-commerce giant rolled out a full-funnel manifesto...
MUMBAI: The delivery race isn’t just about speed anymore; it’s about strategy. India’s breakout quick commerce unicorn, Zepto has appointed Rachit Ranjan as its chief public...
MUMBAI: Instant gratification just got a stylish upgrade. In a first-of-its-kind partnership, Instamart has onboarded Home Centre, bringing premium home décor and kitchenware products to India’s...
MUMBAI: When it comes to grabbing eyeballs, Flipkart and SW Network didn’t just think outside the box they drew outside the lines. In a bold and...
