A high-end jewellery brand unveils its new Raksha Bandhan campaign
If you own a car or are planning to get one, you cannot take it on the roads without obtaining valid insurance for the same. Though...
MUMBAI: As the Indian Premier League (IPL) gathers full speed, American Appraisal has released a concise report called “On a sticky wicket” on the brand values...
NEW DELHI: Various studies conducted over the past decade on advertising, marketing and depiction in Bollywood films has had a significant effect on adolescents taking to...
Brand and communication objectives: Promoting television shows – be it reality or drama or even comedy for that matter – is really serious business. Especially in...
