A few days back, the brand’s identity upgrade was revealed through a digital campaign.
The man behind the iconic ‘Just Do It’ slogan for Nike, passed away last week
Industry veterans throw light on brand advocacy during the festive times, its growth and more.
The latest #StopTheBeautyTest for Dove receives flak and appreciation from the industry.
It is positioned as India’s first personal care and wellness brand targeted at mature adults.
