The partnership will develop PC and console franchises, with action adventure Project Takedown as its flagship title
The 60-second, camera-controlled mobile game runs from 3 to 10 November and targets Gen Z users
The retailer becomes the exclusive national chain store partner for the denim label, launching it across seven locations
Farmley, Traya, Smytten and Zouk founders discuss moving beyond performance marketing to build preference
Rohit and Kohli return for five ODIs as India look to build towards the 2027 World Cup