MUMBAI: The story of the revamped Zee Cinema is not one of great acquisitions. It’s rather one of smart packaging and aggressive promotions. It may not...
MUMBAI: Even Bangalore will be grooving to some Hindi music now! Starting 28 April, Radio City 91 FM will be playing hit Hindi music all day...
MUMBAI: The loo as an advertising medium? It has not been exploited in India apart from being used as a canvas for cheap erotic art or...
BBC World has appointed Seema Kotecha as the new head of marketing based in London. Kotecha will work closely with BBC’s director of marketing Jane Gorard...
MUMBAI: The disconnection virus seems to be spreading in Mumbai. Following ESPN-Star Sports, SET-Discovery One Alliance bouquet of channels has switched off its service to Hinduja’s...