iWorld
A majority of Facebook’s 3 million advertisers are SMBs’
MUMBAI: Facebook announced that a vast majority of its three million active advertisers are small and midsize businesses (SMBs’). The number of advertisers is up by fifty per cent in one year. Small businesses are mobile and a million advertisers create an ad directly on mobile for Facebook. The social media giant says that the three top advertising brand categories are services, local commerce and eCommerce.
As per data shared by Facebook 70 per cent of the three million companies are from outside the US, with the fastest growing region being south east Asia. 57 per cent of people on Facebook in India are connected to small businesses.
What’s more, as of October 2015, nearly 2 million small businesses in India actively use Facebook Pages because they’re free, easy to use, and they immediately give businesses a digital and mobile strategy. It is interesting to note that of 142 million monthly active users are in India alone, 133 million are active on mobile, facilitating over 1.99 billion interactions generated between businesses and people in India
Keeping the India market in mind, Facebook had also up the SME India Council for the first time in Asia Pacific, while an India Client Council with global advertisers was established in 2014. The SME India Council will meet few times over the coming months to discuss progress on solutions, business ideas, discuss new successes and challenges and meet the Facebook teams.
Currently more than 50 million small businesses use Facebook’s free Pages product to grow. Going by their analytics, more than one billion people on Facebook are connected to at least one business.
To celebrate these businesses, the social media giant has also announced the development of Your Business Story, a new movie tool that makes it easy for business owners to showcase what their company brings to the world. As part of the tool, businesses are able to upload their photos from their Page, overlay with music and share “what they are in the business of” doing.
iWorld
Hari Om OTT premieres Bhagwan Jhulelal Sai series
First devotional show on Jhulelal Sai streams in Sindhi and Hindi.
MUMBAI: Hari Om OTT just turned the tide for devotional dramas because when Jhulelal Sai steps onto the small screen, even the waves start streaming in two languages. Hari Om OTT, India’s leading devotional streaming platform launched in June 2024, has premiered Bhagwan Jhulelal Sai, a milestone series that marks the first-ever show dedicated to the revered deity of the Sindhi community. The show, starring Manish Raisinghani as Jhulelal Sai / Varun Dev and Parag Tyagi as Mirkh Shah, launched on Jhulelal Jayanti and is available in both Sindhi and Hindi.
The series chronicles the life, journey and teachings of Bhagwan Jhulelal Sai, blending mythology with historical elements to deliver an authentic and inspiring narrative for global audiences.
Manish Raisinghani said, “Portraying Jhulelal Sai and Varun Dev was not just a role, it was a spiritual journey and a moment of immense pride for my family and community. This one holds a special place in my heart, especially since the show is coming in our very own Sindhi language as well.”
Parag Tyagi added, “Jhulelal Sai is the first-ever show that beautifully blends mythology with history. Hari Om has achieved something truly special by bringing the stories of our gods and goddesses to audiences in their authentic language.”
Hari Om OTT CEO Avinash Dugar said, “With Bhagwan Jhulelal Sai, we’re excited to share this inspiring story with the Sindhi community and beyond. We will continue to showcase the stories of Indian culture and Sanatan Dharma to the world, presented in their own language.”
The premiere builds on Hari Om OTT’s track record of acclaimed devotional titles including Mata Lakshmi, Jai Jagannath, Shri Tirupati Balaji, Mata Saraswati and Chandra Dev, all focused on celebrating India’s cultural and spiritual legacy through high-quality storytelling.
In a streaming landscape crowded with fiction, Hari Om OTT is quietly proving that the most powerful stories aren’t made up, they’re the ones that have already inspired generations, now delivered straight to your screen in the language of devotion. Bhagwan Jhulelal Sai is now streaming on Hari Om OTT.
