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PMS Group secures marketing and branding mandate for Lucres.com
Mumbai: Public Media Solution Group, a leading marketing agency headquartered in Pune, is thrilled to announce that it has secured the marketing and branding mandate for Lucres.com, a dynamic platform dedicated to connecting professionals worldwide.
Public Media Solution Group is renowned for its commitment to developing and implementing customized marketing strategies that directly align with its clients’ objectives. Led by CEO Ravinder Bharti, the agency specializes in helping enterprises carve out a niche for themselves and attain a favorable position in the market. With a comprehensive range of services, including branding solutions, public relations, advanced SEO, web development, content writing, and digital marketing, Public Media Solution Group serves as a one-stop solution for all branding, marketing, and advertising needs.
At Lucres, our mission is to connect the world’s professionals and empower them to achieve more tremendous success in their careers,” said Lucres.com CEO Suhas Bonageri. “We believe that every individual possesses the potential to excel, and our platform is designed to provide the tools and resources necessary for their advancement.
The Lucres platform allows professionals to create and manage their online profiles, showcasing their skills, experience, and education. With a robust job search feature, members can discover and apply to job openings that align with their qualifications and career aspirations. Additionally, Lucres incentivizes users who share opportunities within their community by rewarding them for every repost.
Diversity, inclusivity, and belonging are core values at Lucres, and we are dedicated to fostering a safe and welcoming environment for all members,” added Suhas Bonageri. We prioritize the privacy and security of our members’ information, implementing stringent policies and procedures to safeguard their data.
Whether you’re a recent graduate embarking on your professional journey or an experienced professional seeking new opportunities, Lucres.com offers a platform to expand your network, advance your career, and achieve your goals.
MUMBAI: BigTrunk Communications, an integrated digital marketing agency known for driving brand transformations across industries, has been awarded the digital marketing mandate for Soframycin, one of India’s most trusted antiseptic cream brands from the EncubeEthicals portfolio. With this collaboration, Soframycin makes its debut into the digital space, aiming to amplify its presence across India through compelling social media narratives and data-led campaigns. BigTrunk will lead the brand’s digital strategy and execution, with a focus on connecting Soframycin’s legacy of trust with today’s health-conscious and digitally engaged audience.
Soframycin has been a household name for generations, widely recognized for its efficacy in treating cuts, burns, and wounds. Backed by the scientific rigor and pharmaceutical expertise of EncubeEthicals, a pharmaceutical powerhouse since 1998, the brand benefits from the expertise of over 1,400 professionals, including more than 200 R&D specialists and a robust team of quality experts. With a presence in over 50 countries, Encube’s commitment to excellence in topical formulations adds deep credibility to Soframycin’s legacy. Now, as the brand enters the digital space, BigTrunk Communications will lead the charge in reimagining Soframycin’s story—creating modern, relatable digital experiences that stay true to its heritage.
“As we take Soframycin into its next chapter of growth, embracing digital media is not just a strategy but a necessity. We wanted a partner who could translate our scientific credibility into engaging, relatable content for today’s audience,” said Soframycin vice president – marketing, Ajay Rawal. “BigTrunk’s deep understanding of healthcare communications and digital behavior makes them the ideal partner to build meaningful narratives around wound care, trust, and wellbeing.”
“Soframycin is more than a product—it’s a legacy deeply rooted in care and science,” added BigTrunk Communications founder & managing director Bharat Subramaniam. “We’re excited to take on this responsibility of guiding a heritage brand into the digital world. Our focus will be on creating contextual storytelling and purpose-driven campaigns that bring Soframycin closer to Indian families, both old and new.”
