Brands
Now pay at Hindustan Petroleum pumps with your Paytm wallet
MUMBAI: Paytm has created further touch points for cashless transactions by associating with Hindustan Petroleum for its strong user base of 120 million. The company has entered into a strategic partnership with Hindustan Petroleum to allow payments through the Paytm wallet at furl stations. The move eliminates the hassles associated with using cash for paying fuel bills and also further cements Paytm’s stronghold in the digital wallets.
On this announcement, Paytm sr. vice president Kiran Vasireddy said, “We are on a mission to make payments extremely simple and we are adding as many use cases as possible for users to transact using Paytm. Our partnership with Hindustan Petroleum is crucial in making these petrol pumps become cashless in the next few years. Payments through wallet will not only enhance convenience to customers but will also bring in more operational efficiencies thereby reducing queues at these pumps.”
Enthused with the association, HPCL North Zone Head – Shri Subodh Batra commented, “We are excited about this partnership with Paytm which brings in technology to make payments digitally possible in HPCL Petrol Pumps. Through this seamless operation of payment mechanism, we can foresee faster fuelling at our filling stations. By embracing this technology driven partnership we are confident that it will create a great value addition for customers across demographic profiles.‘’
Hindustan Petroleum has presence in cities across India with over 13,250 filling stations. Currently transactions take place majorly through cash followed by Credit and Debit cards. Payments through Paytm mobile app have the potential to completely take over the traditional transaction options in the coming year.
Brands
Aptronix unveils ‘Big & Beyond’ campaign, opens largest store in Hyderabad
Naga Chaitanya, Sobhita front push as retailer expands premium Apple experience
HYDERABAD: Aptronix has rolled out its most ambitious brand push yet with the launch of the ‘Big & Beyond Aptronix’ campaign, alongside the opening of its largest retail store in India.
The campaign features actors Akkineni Naga Chaitanya and Sobhita Dhulipala as brand faces, signalling a sharper focus on aspirational, experience-led retail as the company scales its presence in the premium Apple ecosystem.
At the centre of the rollout is a new 8,000 sq. ft. flagship outlet at Sarath City Capital Mall, now the largest Aptronix store in the country and among the biggest Apple Premium Reseller formats in India. The space is designed to offer immersive product discovery, personalised guidance and integrated service support, positioning the store as more than just a point of sale.
The campaign itself leans into themes of scale, ambition and accessibility, aiming to connect with a younger, increasingly design-conscious generation of Apple users. By pairing celebrity appeal with in-store experience, Aptronix is looking to deepen emotional engagement while reinforcing its premium positioning.
A key pillar remains its ‘Limitless Aptronix Exchange’ programme, which offers customers simplified upgrade paths, transparent pricing and wider access to Apple devices. The initiative has been central to driving adoption by making high-end technology more approachable for a broader audience.
Premium Lifestyle and Fashion founder & owner Sutinder Singh said the new store reflects a long-held belief that Indian consumers should have access to the best Apple retail experience without compromise. He added that the campaign’s celebrity faces mirror the brand’s core values of elegance, ambition and confidence.
Aptronix CEO Meghna Singh said the ‘Big & Beyond’ theme reflects how the company operates, with a focus on building a best-in-class retail experience. She noted that the Hyderabad launch and the campaign together signal Aptronix’s intent to set new benchmarks in the category.
With this dual push of scale and storytelling, Aptronix is not just expanding its footprint but also redefining how premium tech retail is experienced in India.
