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Rohit Sharma’s ‘Hyper Tygers’ launches in partnership with Graphic India & ISM Komix
MUMBAI : Rohit Sharma in partnership with Graphic India, UK based ISM Komix and Cornerstone Sport took a stand for India and the environment today with the launch of the all new, unique “HYPER TYGERS” – the world’s first superhero cricket team, who play futuristic Hyper Cricket to save the environment, their village, and the world.
The Hyper Tygers E-books will be available on DailyHunt http://m.dailyhunt.in/Ebooks/english/hyper-tygers-chapter-1-book-200806 , starting today and can be accessed free of charge for the first two weeks, after which each chapter will be priced at Rs. 10/-. A new chapter of Hyper Tygers will be released every week. A special contest on DailyHunt will also give two lucky contestants, each week, a chance to win an autographed cricket bat or ball, from Rohit Sharma.
An exclusive partnership with Facebook and worldwide launch of the Hyper Tyger motion comic videos will be made available for free, through Rohit Sharma’s Facebook page https://www.facebook.com/RohitSharmaOfficialPage/?fref=ts , the Hyper Tygers Facebook page, the Facebook Graphic India app and the Graphic POP! Mobile app and www.hypertygers.in starting today.
The 8 minute pilot episode of the motion comic combines chapters 1 and 2 and takes place in India 2077 AD, when villagers band together to create a talented cricket team that will fight against Mr X and his Shadow Corporation to save their village, ‘Geomantra’, from destruction and a gravity train line. Geomantra is a metaphor for protecting India and the Earth’s environment.
“Green Tyger Challenge”, will be a regular weekly contest that will challenge readers of all ages to go out and support their local community by completing fun and social challenges, like planting a tree, collecting rubbish, helping members of their community and then posting/sharing their efforts on social media. Each week one lucky contestant will win exclusive prizes and everyone can become a Green Tyger on www.hypertygers.in.
“It is fantastic to be a part of the creation of this action-packed adventure around a futuristic game of cricket. On a larger level the comic series by Graphic India speaks to the protection of the planet and the need to bring about social change. “said Rohit Sharma.“Hyper Tygers is a timely, fun way to engage in a conversation that needs to be had. I hope it helps create awareness and is instrumental in the creation of dialogues that make a real difference in the world.”
“Cricket meets Superheroes! Two of the world’s greatest passions unite in this epic adventure of a futuristic cricket team fighting for our planet,” commented Sharad Devarajan, CEO of Graphic India. “What an honor it is to work with superstar Rohit Sharma to bring this story to his millions of fans and also bring awareness to the important issue of climate change.”
“It’s great to have cricket superstar Rohit Sharma as part of the team, opening up a great story for India and inspiring a generation of Green Tygers and eco warrior’s to go out and score a century of positive change”, added Xan Morgan, Co-Creator of Hyper Tygers, who was part of Prime Minister David Cameron’s 2012 trade delegation to India, representing Environment and Water from the United Kingdom.
“ISM Komix is thrilled to be partnering with such a great team at Graphics India and Cornerstone. Our passion is sports, especially cricket and there is nowhere better for cricket than India. Our future is your future and the planets future and Hyper Tygers is our dream to make the future a better place and bring peace and harmony to the planet.” Steve Salem Creative Director ISM Komix.
“We are thrilled to have partnered in this initiative to spread a very important message. This is an attempt to literally save the world using the power of social media. Rohit’s concern for the environment and his millions of followers on Facebook made him the obvious choice for this. We are really glad he agreed and are sure that, he will encourage many individuals to support the cause. This being our first association with a digital comic series, is a significant step for Cornerstone Sport in increasing our footprint in the digital space.” Says,Jogesh Lulla, COO, Cornerstone Sport.
Hyper Tygers is also developing original storylines with UK charity Elephant Family, founded by Mark Shand, brother of the Duchess of Cornwall who the Charity counts as it Royal President along with HRH The Prince of Wales.
ISM Komix and Graphic India will also be planning a worldwide animation, digital video and gaming strategy around Hyper Tygers to reach cricket audiences across numerous media platforms around the world.
iWorld
Prime Video drops trailer for Lukkhe, a rap crime drama starring KING in his acting debut
Eight episodes of revenge, redemption and hard-hitting rap arrive on the streaming platform on 8th May
MUMBAI: Prime Video has unveiled the trailer for Lukkhe, an eight-episode musical action drama built around the world of rap, crime and bruised relationships — and it has done so in suitably loud fashion, launching it at a live concert in Mumbai featuring electrifying performances by KING, Amira Gill, Akshath, Raashii Khanna, Ruaa Kayy and RUTVXK. As if that were not enough, the show’s music album was also dropped at the event, in collaboration with exclusive music streaming partner Amazon Music and music label Warner Music India.
The series is directed by Himank Gaur and produced by Vipul D. Shah and Rajesh Bahl under the banners of Optimystix Entertainment and White Guerrilla LLP. It is created and executive produced by Agrim Joshi and Debojit Das Purkayastha.
The cast is the talking point. KING, the acclaimed Indian rapper and songwriter, makes his acting debut as MC Badnaam, a performer consumed by rivalry and hunger for recognition. Raashii Khanna, returning to Prime Video after Farzi, plays Gurbani. Palak Tiwari, making her streaming debut, plays Sanober. Lakshvir Singh Saran plays Lucky. The ensemble also includes Nakul Roshan Sahdev, Kritika Bharadwaj, Shivankit Parihar, Yograj Singh and Ayesha Raza Mishra in pivotal roles.
The trailer plants its flag squarely in the tension between MC Badnaam and his rival MC OG, played by Parihar, while threading in the love story between Lucky and Sanober. The soundtrack, which spans hard-hitting rap anthems to emotionally charged melodies, is as much a character in the show as any of its leads.
Gaur was candid about what drew him to the project. “Lukkhe gave me a chance to dive into a world that’s loud, emotional, and constantly on edge,” he said. “What stayed with me was how every character is chasing something personal, and music becomes their way of expressing it. Working with this cast, especially KING in his debut, along with Raashii, Lakshvir, and Palak, was incredibly rewarding because they brought honesty that elevated every moment.”
Khanna reflected on her character with evident relish. “Playing Gurbani in Lukkhe was a really intense and fulfilling experience,” she said. “What I found most interesting was how her strength comes from something deeply personal, which shapes every decision she makes. It was about finding that balance between vulnerability and grit.”
KING, stepping in front of the camera for the first time, was characteristically direct. “Stepping into Lukkhe as MC Badnaam has been a defining moment for me,” he said. “What drew me in was how real his hunger and need to be heard felt. It’s something I connect with as an artist. Bringing music into his journey made the experience even more personal.”
Tiwari described the role as a first on multiple fronts. “It was my first time working with Prime Video, and the whole experience felt new and creatively satisfying,” she said. “Being part of a story that has both intense and heartfelt moments, along with a team that brought so much honesty to it, made this journey truly memorable.”
Saran, for his part, zeroed in on what made Lucky tick. “Lucky is someone who’s trying to move forward while still carrying the weight of his past, and that push-pull made him really interesting to explore,” he said. “There’s a sincerity to his journey that I hope people connect with.”
Lukkhe premieres on Prime Video in Hindi on 8th May, across India and in more than 240 countries and territories worldwide. In a streaming landscape drowning in crime dramas, this one is betting that putting a rapper at its centre – and meaning it – is enough to cut through the noise. On the evidence of the trailer, it might just be right.
